Grace in Motion: Pacinthe Badran’s ‘Sérénité’ Redefines Modern Couture

Egypt’s own Pacinthe Badran has officially arrived on the world’s biggest fashion stage — Paris Fashion Week — with a debut that felt like a breath of calm elegance. ‘Sérénité’, her first runway collection in Paris, floated down the catwalk in soft pastels, fluid silhouettes, and sculptural volumes inspired by the movement of water and sky.

Among the highlights of the evening: Egyptian stars Jamila Awad and Injy Kiwan graced the front row in custom looks that perfectly reflected the collection’s serenity and grace.

Craftsmanship stood at the forefront, with fabrics chosen in collaboration with Salem Alta Moda — every drape, pleat, and sculptural twist designed to flow like a quiet current.

Beauty elevated fashion as TRESemmé Egypt partnered with the brand, crafting sleek, natural hair looks that enhanced the dreamy silhouettes with understated polish — a synergy that brought the collection’s poetic vision to life.

Supported by MW Consultancy, Pacinthe’s Paris debut marks a defining moment — not only for her career, but for the growing presence of Egyptian couture on the global stage. And as she beautifully puts it: “This is just the beginning.”

Pacinthe Badran’s Sérénité left Paris with a reminder — fashion can be soft and powerful all at once. A designer to watch — and a proud moment for the region.