Georges Hobeika SS27 explores the many faces of femininity.Under the artistic direction of Georges and Jad Hobeika, structure gives way to fluidity, architectural volumes soften into near-liquid silhouettes, and draping opens into delicate transparency.
STYLE AVENUE: Designers from all over the middle east come together in an event by @azabsisters to showcase their latest fashion masterpieces.
STYLE AVENUE: Designers from all over the middle east come together in an event by @azabsisters to showcase their latest fashion masterpieces. The event goes on till Monday the 15th in @mallofarabiacairo
@yessayan exhibiting their masterpieces in Style Avenue by @azabsisters in @mallofarabiacairo
@yessayan exhibiting their masterpieces in Style Avenue by @azabsisters in @mallofarabiacairo
Style Avenue by @azabsisters kickstart at an amazing pace with a stunning live runway show.
Style Avenue by @azabsisters kickstart at an amazing pace with a stunning live runway show.
@mercedesbenz_egypt spotted in Style Avenue fashion event by @azabsisters in @mallofarabiacairo
@mercedesbenz_egypt spotted in Style Avenue fashion event by @azabsisters in @mallofarabiacairo
A snippet of our interview with the gorgeous @maishamdanoff in Style Avenue by @azabsisters in @mallofarabiacairo
A snippet of our interview with the gorgeous @maishamdanoff in Style Avenue by @azabsisters in @mallofarabiacairo
FULL INTERVIEW with @amalazhariofficial disclosing of her new collection
FULL INTERVIEW with @amalazhariofficial disclosing of her new collection with @puntoleatherfur "The Silk Road". The collection is first displayed in #styleavenue by @azabsisters in @mallofarabiacairo until Monday the 15th of November.
@sandrarizkofficial in Style Avenue">
Beautiful handbag designs by @sandrarizkofficial in Style Avenue
@azabsisters@mallofarabiacairo@magcairo
Superstar @lailaelouiofficial attending Style Avenue fashion event.
Superstar @lailaelouiofficial attending Style Avenue fashion event. Organised by @azabsistersin @mallofarabiacairo@magcairo@mccairo.eg
Full runway glam in Style Avenue.
Full runway glam in Style Avenue.Organised by @azabsistersin @mallofarabiacairo@magcairo @mccairo.eg
The fashion entrepreneur @ghinaghandourofficial letting us in on her distinctive design choices in her fall/winter collection
The fashion entrepreneur @ghinaghandourofficial letting us in on her distinctive design choices in her fall/winter collection. Don't miss out on the chance to come see her collection in Style Avenue in @mallofarabiacairo until Monday the 15th.The event is organised
Georges Hobeika SS27 explores the many faces of femininity.Under the artistic direction of Georges and Jad Hobeika, structure gives way to fluidity, architectural volumes soften into near-liquid silhouettes, and draping opens into delicate transparency.
New textures and techniques enrich the House’s signature language, from brocade satin and graphic guipure mesh to reimagined floral embroidery worked directly onto patterned fabrics. At the heart of the collection, the deer emerges as a poetic symbol of renewal and grace—balancing tenderness with quiet strength.
A collection that refuses to define femininity through a single silhouette, instead celebrating its contrasts, its freedom and its many expressions.
